Ericsson launch ‘The Big Cheer'!

[golinharrisuk]

As South Africa welcomes football’s finest and brightest shining, fans all over the world are watching the games. This is a festival across borders and whether you are a hardcore football fan or just someone enjoying the mood, it is also an excuse to join the festivities and the worldwide cheering.

Using their expertise in communication solutions, Ericsson is giving everyone the chance to cheer their team all the way with the launch of the Big Cheer campaign.

The Ericsson Big Cheer honors the dedication of millions of fans, turning their individual passion into a collective online celebration. Through the Ericsson Big Cheer campaign, you can send cheers for your team or players using text messages, Twitter or through the Ericsson Big Cheer website. These cheers are then collected and printed on confetti, to be released in a giant glass cube. After the games all the cheers will be collected and delivered to the national teams.

You can also see a live feed of the glass cube and will be sent a link to your cheer to share with friends and others.

Ericsson have also created a viral movie to accompany the campaign which you can view via the YouTube link below.

So join us and make your voice heard, go cheer at www.bigcheer.com


How does it work?
You can submit your cheer at www.bigcheer.com, or send your cheer, maximum 140 characters, by using twitter #bigcheer, or by sending a text message to + 447624810000.

There is also a big live-feed overview of the glass cube, 24/7 at www.bigcheer.com

Learn more:
www.bigcheer.com

Share the Cheer – the viral movie:
www.youtube.com/watch?v=eqQCUB6wx8U

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